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Trade Marketing

ACC - American Chiropractic Clinic
Ngày cập nhật: 14/07/2025

Thông tin tuyển dụng

Phúc lợi

  • Chế độ bảo hiểm
  • Du Lịch
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Nghỉ phép năm

Mô tả công việc

1. Partnership Development & Channel Management

  • Identify and secure partnerships with:
    • Corporate wellness programs (HR departments)
    • Insurance companies (especially with health benefit plans)
    • Fitness centers, gyms, yoga studios
  • Develop joint marketing programs and health screening campaigns with partners.

2. Doctor Referral Program & Online Booking Partnerships:

  • Introduce, formalize, and maintain referral partnerships with individual doctors and clinics to drive patient traffic to ACC.
  • Establish and manage contractual agreements with online booking platforms that refer patients to ACC.
  • Coordinate and implement on-site “Flat Feet Screening” programs with selected strategic partners, and oversee result tracking and follow-up.
  • Manage monthly reconciliation and commission payments to ensure accurate compensation for referral partners.

3. Event & Activation Planning

  • Plan and execute B2B health talks, workshops, and on-site assessments.
  • Organize participation in corporate health fairs or industry expos.
  • Track ROI of events based on lead generation and conversion.

4. POS and Collateral Development

  • Design and distribute in-clinic and partner-location materials:
    • Brochures, posters, standees, QR code displays
    • Branded referral pads for physicians
  • Ensure brand consistency across all trade-facing materials.

5. Performance Tracking and Reporting

  • Monitor partner-generated patient traffic and conversion.
  • Provide monthly reports on channel performance and partner ROI.
  • Optimize trade promotions based on patient acquisition cost and retention metrics.

6. Internal Coordination

  • Collaborate with marketing team for alignment on brand messaging.
  • Work with clinic managers to ensure execution of on-ground activities.
  • Coordinate with operations to deliver quality experience for referred patients.

Yêu cầu công việc

  • Bachelor’s degree in Business, Marketing, or a related field.
  • At least 3 years of experience in trade marketing or a related role within healthcare industry.
  • Fluent in English.
  • Strong organizational and project management skills.
  • Proficiency in Microsoft Office (Word, Excel, PowerPoint).
  • Excellent communication and interpersonal skills.
  • Ability to track and analyze program effectiveness.
  • Detail-oriented with strong problem-solving abilities.
  • Proactive and able to work collaboratively in a team environment.

Thông tin khác

  • Bằng cấp: Bachelor
  • Độ tuổi: Không giới hạn
  • Hình thức: Nhân viên chính thức

Giới thiệu về công ty

ACC - American Chiropractic Clinic

https://acc.vn/ Tổng số nhân viên: 25-99

Our Clinic - ACC Vietnam Established in 2006 by Dr. Wade Brackenbury and a dedicated team of associates, ACC Chiropractic Clinic has locations in Ho Chi... Xem thêm

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Trade Marketing

ACC - American Chiropractic Clinic