Digital Marketing Specialist

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Are you looking for more than just a job? At Dale Carnegie Vietnam, a purpose-driven company, we believe work should be meaningful, people-centered, and empowering. That’s why we’re in a call for a driven, creative, and purpose-led individual to join a team that values growth, connection, and real impact. If you thrive in a collaborative environment, love continuous learning, and want your work to help others grow personally and professionally, this might be the opportunity you've been waiting for.

At Dale Carnegie, we believe in striking a balance between results-oriented goals and people-centered values. As a Digital Marketing Specialist, you will play a pivotal role in driving our digital marketing efforts, focusing on key areas such as SEO, SEM, email marketing, website management, social media channels, and online advertising.

WHAT YOU WILL TAKE COMMAND

As a Digital Marketing Specialist at Dale Carnegie Vietnam, you will help bring our mission to life by designing and delivering digital strategies that engage and inspire. Your key responsibilities include:

1. Digital Strategy & Campaign Execution

• Plan, execute, and optimize digital marketing campaigns to increase brand visibility, generate qualified leads, and drive customer engagement.
• Align all digital activities with brand voice, business goals, and customer needs.

2. SEO & SEM Management

• Conduct keyword research, optimize content, and implement best SEO practices to improve organic search performance.
• Manage Google Ads and other paid search campaigns, including ad creation, bid strategies, and performance tracking.

3. Email Marketing & Automation

• Create targeted, engaging email campaigns to nurture leads and enhance retention.
• Monitor open rates, CTRs, and optimize campaigns based on insights.

4. Website & Content Management

• Maintain and update the website regularly to ensure a seamless user experience.
• Collaborate with designers and content creators to keep the website fresh, responsive, and conversion-focused.

5. Social Media Engagement

• Develop and schedule content across platforms (Facebook, LinkedIn, Instagram, etc.) to drive community growth and interaction.
• Monitor and respond to comments/messages to maintain a strong, authentic online presence.

6. Online Advertising

• Plan and launch display, social media, and remarketing ads.
• Analyze ad performance and recommend improvements to increase ROI.

7. Internal Communications Support

• Assist in using marketing tools and visuals to support internal communication and team engagement efforts.

WHAT DC ARE PROUD TO OFFER YOU:

More than a workplace — we’re a community that supports, grows, and inspires one another. We succeed as ONE team. That’s why here are what we would love to share with you:

• Meaningful WorkBe part of a global purpose-driven organization that impacts individuals and businesses empower their inner power.
• Growth OpportunitiesAccess to Dale Carnegie’s world-class training programs, global network, on the job training — all focused on personal development.
• Authentic & Unique CultureA people-first environment where authenticity, passion, inclusion, love and cares are core to how we work.
• Creative FreedomWe trust our team — bring your ideas, take initiative, and take command to shape our digital future.
• Competitive CompensationA fair salary package, performance bonuses, and benefits aligned with your contributions.