Creative Lead - Indonesia

Get to know our Team:

The Grab Creative Department is responsible for building the Grab brand through effective brand and promotional campaigns that persuade, excite and build brand loyalty amongst users. You will get a chance to work directly with progressive thinkers from the marketing department to help shape the brand together as a team. You will also get access and support from the Regional Creative Team who consists of experienced and awarded creatives from multinational agency backgrounds.

Get to know the Role:

• The Creative Lead is responsible for leading the creative team in translating marketing strategies into great creative campaigns. Your work scope covers conceptualizing and executing communications deliverables that include digital campaigns, ATL/BTL advertisements, marketing landing pages, activation ideas and customer experience design.

• Apply the Grab brand voice across a variety of media platforms on local level.

• Report to and work with Regional Head of Creative to help ensure the creative standard is maintained consistently.

• Manage, coach and guide internal creative teams to deliver communications campaigns.

• Manage external agency relationship and to steer the work in the right direction.

• Craft and supervise the production of creative work to ensure they are executed well.

• Ensure the Brand Guidelines are adhered to.

• Work with the Country Marketing Head to understand business needs and be able to make strategic call on media placements and target audience.

The must haves:

• Manage, guide and nurture more junior creatives on a daily basis.

• Provide constructive input to performance appraisals of more junior teammates.

• Good EQ is a must.