Research and Insight generation:
- Research potential leads/clients for each key vertical/industry and generate valuable insights about potential leads/clients.
- Collect intelligence related to the demand, market, and competitors through daily activities to continuously upgrade strategies and share insights with other teams within the vertical (e.g., Product teams, Account team, etc.).
Sales process optimization:
- Support BD Reps in updating and quality-checking clients’ data in PMAX’s CRM system when needed and prepare client meetings both online and offline.
- Innovate and implement tactics to attract potential clients (personal branding, networking, sales script, etc.).
- Perform other duties as assigned by the line manager.
Sales approach & Client acquisition:
- Approach and nurture leads to create sales opportunities and coordinate with the team to convert clients.
- Build and maintain strong relationships with clients.
- Manage the sales process effectively, from prospect development to proposal, presentation, and closing negotiations, to achieve company goals.
Vertical expertise
- Conduct deep research and gain a thorough understanding of assigned vertical’s insights, market trends, and client segmentation.
- Build best practices for the vertical’s sales process.
- Consult BD Reps in approach & nurture potential leads in assigned-vertical.
Growth team collaboration:
- Undertake cross-functional duties on growth projects to increase client acquisition rate.
- Leverage your BD skills to support Marketing/Partnership scope for optimizing the growth process.
People development:
- Participate in PMAX Academy courses and BD training courses to adopt better practices in work.
- Provide mutual feedback for coworkers & line managers to upgrade yourself, the BD program and team’s culture.
