VMD Concept & Graphic Design Executive

Primary Objective:

• Aligning company sales goals and messages with appealing visual merchandising design & implement.
• Bring new shopping experience, grab customer’s attention to increase sales.
• Differentiate Aeon Private Brand from competitors & increase brand awareness.

Key Activities:

• Create monthly VMD concept, design Model display & decoration for Private Brand & Specialty stores.
• Create POSM concept & design for Private Brand & Specialty stores.
• Create VMD concept, design & implement VMD for New stores and Renovation stores.

Roles and Responsibilities:

1. Create monthly VMD concept, design Model display & decoration for Private Brand & Specialty stores (40%)

- Understand the concept of PB and all Specialty stores.

- Cooperate with MD team to understand merchandising strategy and monthly focus categories & items.

- Mainly design the visual display for household goods, home decor and living style concept such as:

+ Generate sketches visual displays of product composition on table, stage and focal wall to highlight monthly concept and focus categories, items.

+ Create theme, graphic, decoration and perspective for VMD corners, Show Window that deliver engaging shopping experiences and new lifestyles to customers.

- Guide and train Operation team to display according to the design.

- Monitor the progress of monthly display changes in all stores.

- Standardize & unify visual displays across all stores.

- Seek feedback from stores and customers on the visual impact of displays and of the changes implemented.

- Analyze sales results and measure the results of display to find out problems if have and have improvement solution.

- Work with suppliers, follow up the decor item production and installation process.

- Prioritize and manage multiple projects within design specifications and budget restrictions.

- Keep abreast with industry and market trends as visual merchandising, lifestyle and interior trends.

2. Create POSM concept & design for Private Brand & Specialty stores (30%)

- Create Concept & design POSM to promote new product launch, key items & highlight promotions.

- Provide unified POSM display guideline for entire store.

- Provide creative POSM display way to differentiate PB and increase brand awareness

3. Create VMD concept, design & implement VMD for New stores and Renovation stores (20%)

- Cooperate with related departments such as Interior Design, Merchandise, Operations to prepare VMD concept, design, schedule & implementation for the new store opening.

- Provide ideas and design new theme, visual display for the new concept store, Pop up shops.

- Oversee and implement visual merchandise display for new store or renovation store as plan, make sure the project is completed according to design.

- Work closely with Operation team, promptly update Ops' display schedule to coordinate the display and decoration on time.

- Guide and promote the process of merchandise display on sale floor to ensure progress.

- Direct train and guide Operation team on display skills during the setup process for the Opening.

4. Others (10%):

- Follow up and support for contract and payment document with legal, accounting and suppliers.

- Perform other duties as assigned to support the efficient operation of the department.

- Follow all working procedures, the company’s policies, rules and regulations.

• Bachelor’s degree in graphic design or art related subject.
• Previous retail experience, have experience as a graphic design or visual merchandiser or similar role.
• Proficiency in design techniques, tools, and principles. Proficientcy in visual software (such as Photoshop, Illustrator)
• Detail-oriented, careful
• A strong eye for visual composition.
• Have knowledge of current visual merchandising trends and best practices can be a plus.
• Must be able to accept critique / feedback
• Ability to analyze reports and survey results
• Sense of urgency, ability to prioritize and multi-task, good time-management skills.
• Need to have the ability to work well with different teams
• MS Office proficiency
• Flexible working hours, including evenings and weekends.

• Bằng cấp: Bachelor
• Độ tuổi: Không giới hạn
• Hình thức: Nhân viên chính thức