Senior Marketing Executive

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• Be able to manage big-budget advertising campaigns
• Be provided with professional and comprehensive tracking tools to support campaign optimization
• Constantly capture new trends to catch up with youngsters - targeted users not only in Vietnam but also in other countries in ASEAN region

Mô tả công việc

• Plan the full package of digital marketing as a solution for mobile games in Vietnam, Thailand, Indonesia & Philippines
• Be responsible for the day-to-day running of all searching, social and display advertising campaigns
• Measure and report performance of all digital marketing campaigns, and assess against goals (Installs, ROI, ...)
• Learn and identify local trends and insights, then optimize spending and performance based on the insights
• Plan, execute, and measure experiments and conversion tests
• Utilize strong analytical ability to evaluate end-to-end customer experience/ behaviors across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels.

Yêu cầu

• BS degree in Marketing, Finance or Technical Field
• At least 2 years working in Performance Marketing with proven experience
• Strong analytical skills, numerical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Entrepreneurial mindset, self-motivated, can-do attitude, bring optimism and positive energy to the team