Retail Sales Executive (B2C)

Job Summary

The Retail Sales Executive is responsible for the retail sales towards achievement of company sales objectives within the country. The role is accountable for developing new business opportunities from the corporate segments to achieve the sales targets, through relationship development and management with key customers and business partners. 

• To have sound commercial sense, business acumen and strong sales funnel management capabilities, able to prospect new business opportunities effectively.
• To work very closely with Product Marketing team to ensure all the product management and sales activities are perfectly in synchronization with each other at all times.

RESPONSIBILITIES

• Ability to formulate, plan & implement creative sales strategies to create demand, opportunities, maximizes market penetration and accelerates sales growth development.
• To explore and identify opportunities to drive continuous improvement in sales and actively promote company’s products and image to the related customers market coverage.
• Ability to perform sales forecasting and customer relationship management.
• To arrange product demonstrations and benchmark tests for major account customers.
• To conduct market research on competitor’s performance/activity and pricing.
• To participate in adhoc projects or assignments as directed by the Direct Manager.

MAJOR CHALLENGES

• Consistent motivation, training and guidance required to be provided to all sales staff to achieve their predefined targets.

• o Establish open lines of communication with the sales staff.

• KEY DECISIONS/DIMENSIONS

• Positioning company’s products ahead of the competitors by providing recommendations to the retail sales programme on value-added services which company can deliver.
• Sales target achievement.
• Number of projects and sales.

SKILLS AND KNOWLEDGE

EDUCATIONAL QUALIFICATIONS

• Bachelor’s Degree/ Diploma in Business Administration or a related field (e.g. Sales, Marketing).

• RELEVANT EXPERIENCE

• Minimum 3-5 years of experience in Sales, especially in the IT industry.
• Experience and strong knowledge in using and communicating about scanners, printers, digital imaging equipment and software.

PERSONAL CHARACTERISTICS & BEHAVIOURS

• Self-motivated and independent, with a strong ownership for responsibilities.
• Results-oriented, with an awareness of industry trends, market, and competitors’ activity.
• Honest, discreet and with a high level of integrity.
• Influential personality with strong problem solving and negotiating skills.
• Strong business relationship management skills.
• Fluent in English (verbal and written).

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