HCM - Wholesale Manager

• Job Brief:  - This role is responsible for developing, managing, and expanding Maison’s wholesale channel in Vietnam, with a strong focus on B2B customers in the fashion industry.
• The ideal candidate should have experience working with distributors, agents, wholesale accounts, or retail partners, and prior exposure to sport brands or fashion sportswear businesses is highly preferred.

Main Responsibilities

• Develop and implement the wholesale sales strategy in line with the Company’s business direction, ensuring growth in revenue, market coverage, and profit performance.
• Proactively identify, approach, and develop B2B customers in the fashion industry, including agents, distributors, wholesale buyers, retail chains, and other potential business partners in both key and emerging markets.
• Prioritize opportunities with customers or partners who are active in the sport brand segment, in order to expand brand presence and maximize seasonal sell-in performance.
• Manage the full sales cycle, including customer approach, negotiation, deal closing, order follow-up, and after-sales service, to ensure a professional customer experience and long-term business relationships.
• Work closely with BM/OM and related departments to build buying plans, allocate merchandise, monitor inventory, and optimize business performance by season/collection.
• Track, analyze, and manage customer database, revenue by territory, product group, and partner to ensure business targets are achieved.
• Maintain and develop relationships with existing customers while improving the service quality for tier 2 and tier 3 wholesale accounts in line with company standards and brand expectations.
• Collaborate with the Marketing team on sell-out support activities, trade marketing initiatives, merchandising, promotion campaigns, and sales support programs throughout the season.
• Ensure strict confidentiality of customer data, sales performance, commercial policies, and all business information of the Company.
• Perform other tasks as assigned by the direct line manager.

REQUIREMENTS for the role

• Bachelor’s degree in Business, Commerce, Marketing, Business Administration, or other related fields.
• At least 5 years of experience in wholesale, B2B sales, distribution, account management, or equivalent roles within the fashion, retail, consumer, or branded goods industry.
• Solid experience working with B2B customers in the fashion industry is a strong advantage; candidates with exposure to sport brands are especially preferred.
• Strong relationship-building, negotiation, problem-solving, and sales pipeline management skills.
• Good commercial mindset and market understanding, with the ability to manage merchandise flow, sales performance, inventory, and seasonal business cycles in the fashion industry.
• Proficient in Microsoft Office, especially Excel; ability to analyze data and prepare business reports is preferred.
• Good communication skills in both Vietnamese and English; able to work effectively across departments and with external partners.
• Proactive, responsible, detail-oriented, cooperative, and willing to travel when required..