Digital Marketing Executive

1. Benefits

• Above market remuneration
• Employee wellness benefits (kids creche, yoga classes, large dedicated staff social)
• Private comprehensive health care.
• Company activities, company trip, team building.
• 15 leave days per year

2. Job Description

• We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.
• The ideal candidate will have a passion for all things marketing and technology. You will be wellversed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.

Responsibilities

• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Monitor the ongoing company presence on social media (Linkedin, Twitter, Facebook, Instagram etc.).
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Provide creative ideas for content marketing and update website.
• Collaborate with designers to improve user experience.
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).
• Acquire insight in online marketing trends and keep strategies up-to-date.

3. Job Requirements

• At least 02 years of experiences as Digital Marketing Executive or similar role.
• Advanced English skills.
• Excellent understanding of digital marketing concepts and best practices.
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM.
• Working knowledge of ad serving tools (e.g., DART, Atlas).
• Strong knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.).
• Experience in editing/creating photo/video.
• Analytical mindset and critical thinking.
• BSc/BA in marketing or relevant field.