Get to know the role:
As Senior Strategy Associate under Premium Business team, you will be a part of team that oversee growth of new and existing services that drive top and bottom-line performance of the company. In this role, you will be responsible for growth of user base via leading various end-to-end product branding and marketing strategy for premium and new services
Roles and Responsibilities:
- Understand and be able to contribute to high-level vision and direction of the business and proactively translate this into actionable initiatives
- Lead and execute multiple marketing projects / campaigns, on both strategic and tactical level, to drive user base and business growth – while ensuring all align with overall product branding
- Analyze qualitative and quantitative data, derive key user insights and bottlenecks, develop strategy and actionable initiatives that tackle business objectives
- Identify, drive and manage workstreams of project’s scope. Ensure execution and results are met
- Work with cross functional teams to lead and drive initiatives that will enable business growth– marketing, partnerships, data analytics etc.
- Manage reporting and analysis of each initiative, evaluate effectiveness from all success metrics
Requirements
- Strong academic performance
- At least 2 years working experience. Experience in management consulting and project management in marketing field is highly preferred
- Strong analytical and decision-making skills. Be a logical and structured thinker
- Strong understanding and experience in project management with good verbal and written communication skills
- Excel in a fast-paced environment and can make sure things get done