Senior Marketing Associate, Grabfood

Get to know the Role:

• Planning and implementation of marketing strategies and promotional events.
• Leading the execution of each marketing campaign and activities to ensure flawless brand presence and coordination.
• Responsible in achieving KPI and target set by Country Marketing Head

The day-to-day activities:

• Support Marketing Manager to develop marketing strategies and plans to achieve company goals
• Implement marketing strategies such as launching campaigns, promotion plan, merchandising, advertising, in-store and PR activities
• Monitor campaign and business metrics based on targets given and be fully aware of trends and analytics, success and risks in order to increase orders
• Collaborate closely with regional performance marketing team, social media team and partnership team to deliver an effective reach of target audience.
• Work with CRM team to develop and execute Eater Onboarding journey to improve user experences.
• Support Demand planning team in creating promotion related GF business in Bangkok, and updating to all stakeholders
• Work with Creative team to develop communication assets from Creative brief to Creative evaluation.
• Manage and track Monthly Budget for GrabFood to ensure effeteness in spending
• Assist the team with marketing administration tasks

The must haves:

• Education: at least a Bachelor’s degree in Marketing or Business related fields
• Brand marketing, online marketing, or performance marketing experience is preferred
• At least 2 years of relevant marketing; startup experience, or consulting experience is preferred
• Goal-oriented and can execute fast: Track record of success in achieving targets on time in a rapid growth, start-up environment
• Strong in analytical skill ; be able to analyze and interpret the situation to come up with data-driven solutions.
• Relentlessly driven and seeks challenges: Willingness to drive growth and able to embrace and tackle challenges
• Collaborative, team player: Effective in engaging and influencing marketing and sales team members to achieve targets
• Resourceful and creative: Can develop creative, innovative ideas for marketing through different channels to reach, engage and grow
• Highly detail-oriented: Ensure the quality of all marketing materials and communications
• Good command in Thai and English: Fluency in spoken and written English is preferred
• Computer literacy, MS-office exp. Excel and other instant program
• Food passion is preferred