About Floordi
Floordi is proud to be a professional and trusted brand with over a decade of experience in the flooring and decorative materials industry in Vietnam. We are committed to delivering high-quality products, sophisticated designs, and professional services, aiming to create modern and sustainable living and working spaces in harmony with nature.
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Responsibilities
- Assist in the development and execution of annual brand plans and marketing strategies aligned with business objectives.
- Coordinate with cross-functional teams including sales and supply chain to ensure brand consistency and execution.
- Support the planning and execution of marketing campaigns across digital, print, retail, and trade channels.
- Analyze market trends, customer insights, and competitor activity to identify opportunities and drive brand performance.
- Track and report on key KPIs including market share, sales performance, campaign ROI, and customer engagement metrics.
- Manage external agencies and vendors for advertising, creative, events, and promotional activities.
- Assist in new product launches, packaging development, and go-to-market strategies.
- Support content development for websites, social media, brochures, and sales presentations.
- Collaborate with the sales team to create trade marketing materials and promotions tailored for dealers, retailers, and showrooms.
- Contribute to budget planning and management for brand marketing initiatives.