Trade Marketing Executive

1. Trade Marketing Execution

• Support and execute trade marketing activities across channels, including:
• Trade promotions
• Sell-in / sell-out support programs
• Channel activation programs
• Distributor / retailer / petshop support activities
• Merchandising and in-store visibility
• Trade branding implementation
• POSM deployment and tracking
• Coordinate execution across distributors, dealers, retailers, petshops, and trade partners.

2. POSM & Marketing Material Management

• Manage development and deployment of marketing materials, including:
• POSM
• Standees
• Banners
• Brochures
• Sales kits
• Event branding materials
• Promotional items
• Track inventory, allocation, production timelines, and deployment status.

3. Event & Activation Support

Support planning and execution of

• Trade events
• In-store activations
• Customer engagement activities
• Coordinate logistics, setup, materials, timeline, and onsite execution.
• 4. Vendor Sourcing & Trade Procurement Support
• Proactively source and coordinate vendors for trade marketing and marketing execution activities, including:
• POSM production vendors
• Printing suppliers
• Display / booth fabrication vendors
• Event & activation suppliers
• Promotional gift suppliers
• Merchandising materials suppliers

5. Channel & Sales Coordination

• Work closely with Sales and commercial teams to:
• Support trade activity execution
• Collect market feedback
• Monitor competitor activities
• Support distributor and channel communication
• Track promotion and activation effectiveness

6. Reporting & Marketing Operations

• Support marketing operation activities, including:
• Budget tracking
• Program recap & reporting
• Documentation management
• Activity performance tracking
• Purchase request / PO support

• Education
• Bachelor’s degree in Marketing, Business Administration, Communications, or related fields.
• Experience 1–3 years of experience in Trade Marketing, Marketing, Sales Support or related functions. Experience in FMCG, consumer goods, pet care,…or related industries is preferred.
• Skills & Competencies
• Strong execution capability
• Trade marketing understanding
• Vendor sourcing & coordination skills
• Event and activation management capability
• Strong organizational and multitasking skills
• Technical Skills

Preferred proficiency in

• Microsoft Office (Excel, PowerPoint)
• Basic procurement coordination
• Working location: Khu dan cu Phu Huu, Long Truong, TP.HCM