Senior Expert, Business Design & Campaign Management

Job Purpose

• The job holder is responsible for design and manage effectively sales consulting models / processes on single channel/ Omni to meet the maximum needs ofcustomers and optimize banking performance according to selected CVP by following activities: - Build a Omni sales strategy (selling model) - Design /improve selling consulting models/processes for each customer segment / sub-segment aligning with banking business strategies and goals - Manage and governance effectively and identify problems while implementing designed / improved models / processes
• Key Accountabilities (1)
• Build a Omni sales strategy (selling model): - Well understand Omni sales channel and be able to apply in designing, setting up, implementation, and managing business models / processes.
• Key Accountabilities (2) Design / improve selling consulting models/processes for each customer segment / sub-segment aligning with banking business strategies and goals : 1. Design / improve selling consulting models/processes: - Design / improve selling consulting models/processes for each customer segment / sub-segment aligning with banking business strategies and goals - Design process of receiving and managing customer leave - Design selling process in Omni channel/ single channel to get Business targets. - Design selling process for sales team in each segmentation according to approved selling and service model. - Make proposals to relevant departments to synchronize the adjustment of sales model / process with supportive tools / policies, etc.. (such as businessprograms, GCM feature development, reporting system, KPIs policy setting, etc..) to ensure operation, and performance tracking. 2. Governing effectively and identify problems while implementing designed / improved models / processes (before handover to BAU) - Manage effectively input and output indicators of selling consulting models / processes - Collaborate with stakeholders (Sales Efficiency Management and Business Productivity, Regional Business Development, etc..) identify problems arising fromdata (reported data; observation, customer interviewing, sales force, etc..) for in time and effective solutions - Coordinate with stakeholders for effective communication, implement directions, support to respond to questions related to model / process designs. 3. Coordinate with DO in developing digital channels for individual customers, offer requests and relevant information for the DO to develop and implement digitalchannel effectively. - Set development requirements for the DO to ensure a seamless customer experience at all bank interaction points. - Coordinate with the DO to increase awareness of customers, channels, units, and consulting forces on the developed features in digital channel.
• Key Accountabilities (3)
• Resource management and development - Maintain working rhythm through applying Agile work culture, Coporate culture: - Ensure consistent understanding and application of organizational cultural values, behavioral standards Perform other tasks assigned by the Director, Business Design, Senior Director Business Development

• Success Profile - Qualification and Experiences
• Qualifications: - B.A on Economics/ Finance/ Banking/ Marketing/ BA. - Foreign language (English): At least TOEIC 405 or similarity Domain expertise: - Minimum 12 years of experience in Banking and Finance. - Priority for experience on designing customer experience/ process/ model desinging. - Get experience applying agile working culture