Sales Director

1. Job Purpose

• Drive Kamito’s overall commercial growth by building the sales organization, setting revenue and margin targets, and developing the client and partner pipeline across channels.
• The National Sale Manager s carries P&L accountability and is responsible for sales strategy, team development, and channel performance.
• The immediate priority is scaling B2B and Special Projects, which represent the largest near-term growth opportunity.
• The role also coordinates with the International Business Lead on export and distribution partner strategy, and works closely with the Ecom & Retail Manager to ensure pricing consistency, promotional alignment, and a unified commercial approach across all channels.

2. Key Responsibilities

• Commercial Strategy & P&L Ownership  - Own channel P&L performance, including revenue targets, gross margin, and selling costs.
• Initial focus on B2B and Special Projects, with scope to expand as the commercial organization matures.  - Develop and execute annual and quarterly sales plans with clear targets by category, customer segment, and region.  - Build and manage the client and partner pipeline, including institutional accounts, sports federations, clubs, schools, corporate clients, and distribution partners.  - Drive Special Projects revenue through government tenders, corporate partnerships, and large-scale sponsorship or supply agreements.
• International Business Coordination  - Collaborate with the International Business Lead on export pricing, distributor terms, and contract enforcement for international partners.  - Provide commercial input on new market entry decisions, minimum order commitments, and partner performance reviews.  - Ensure alignment between domestic B2B pricing and international distribution pricing to avoid channel conflict.
• Team Building & Sales Organization  - Build and lead the sales team, including hiring, onboarding, and developing National and Regional Sales Managers.  - Establish KPIs, sales incentive structures, and performance management systems for the sales team.  - Implement training programs tailored to Kamito’s multi-category product portfolio across different sport verticals.
• Cross-functional Collaboration  - Work with the Ecom & Retail Manager to ensure pricing consistency, promotional coordination, and unified brand positioning across all channels.  - Partner with Marketing on trade marketing, sales collateral, event sponsorships, and lead generation campaigns.  - Coordinate with Category and Finance on demand forecasting, inventory planning, and order fulfillment across sales channels.  - Provide market and customer feedback to the Category and Product Development teams to inform seasonal range planning and new product priorities.

II. Requirement

• Knowledge & Experience  - 3 to 5 years of experience in sales leadership, preferably within sportswear, FMCG, or consumer goods.
• Experience across both B2B and B2C channels is an advantage.  - At least 3 years in a senior sales leadership role with P&L accountability.  - Proven track record of managing sales teams of 10+ people, including mid-level managers.  - Experience building and expanding distribution networks across multiple regions, channels, or customer segments.  - Familiarity with government or institutional tenders is an advantage.
• Skills  - Strong commercial acumen with the ability to analyze sales data, forecast revenue, and adjust strategy accordingly.  - Negotiation and relationship management skills at the executive and institutional level.  - Ability to build sales processes, CRM discipline, and pipeline management systems from the ground up.  - Conversational English; fluent English is a strong advantage for international coordination.
• Attitude & Qualities  - Results-driven with a bias toward action and accountability.  - Comfortable operating in a fast-growing, evolving organization where processes are still being built.  - Integrity, transparency, and a collaborative leadership style.  - Passion for sports and understanding of the sportswear market in Vietnam.
• III. Benefits: - Competitive salary based on capability + performance bonuses tied to channel P&L results.  - CEO direct report with significant autonomy to build the sales function.  - Opportunity to shape commercial strategy for a fast-growing Vietnamese sportswear brand with international expansion underway.  - Full statutory benefits (social insurance, health insurance, unemployment insurance), 13th month salary, and company welfare.