Content Marketing Lead

Format
Online (remote), part-time, unpaid (non-profit)

About the Job
As the Team Lead of Brand & Content Marketing, you will lead a team of 4-5 people, overseeing all branding and content marketing activities at G-college. You will train and supervise your team to execute all marketing activities, mainly on social media (Facebook) platforms, to generate organic demand and growth for one of G-college’s key business pillars: G-college Singapore, G-college Young Scholars, and G-college Global Careers.

The Team Lead reports directly to the Business Owner of the respective business.

Roles and Responsibilities

• Leadership: lead the content marketing team of 4-5 members to build holistic and comprehensive branding & content marketing strategies for G-college, including but not limited to the following:
• Content marketing: understand business needs and priorities, thereby creating strategic content marketing plans with compelling and relevant stories for the audience. The goal is to increase organic traffic to the Business’s Facebook Page and Group, hence sustaining long-term interest and engagement with the customers.
• Brand marketing: understand business needs and priorities, thereby creating strategic branding events and activities that target the right customer groups. The goal is to promote G-college services to the audience and effectively convert visitors to customers.
• Training: conduct relevant training and knowledge sharing to ensure all team members are equipped with marketing skills adequately to fulfill their jobs
• Team engagement: work closely with Business owners and HR teams to ensure a high satisfaction level among marketing team members

Requirements

• Hunger to learn and to contribute back to society
• Genuine interest in education, coaching, and personal development
• 1-2 years of working experience in marketing (including internships and extracurricular activities), branding & content marketing preferred.
• Strategic thinking, entrepreneurial mindset coupled with a hands-on, can-do attitude
• Leadership - ability to lead a big team of 4-5 people effectively in a digital setting
• Teamwork & communication - ability to collaborate and communicate effectively with large groups of audiences in a digital setting  
• Excellent time and priority management skills

Benefits
G-college is a non-profit organization hence neither salaries nor allowance will be offered. However, we do have bi-annual team bonding and tokens of appreciations (besides certificates) to all team members. You will also receive recommendation letters directly from G-college Founder / CEO for your career advancement if necessary.

By joining G-college you are a part of an international and talented network of high-caliber individuals from all parts of the world: Germany, Russia, Singapore, Japan, Thailand, and Vietnam (various cities).  Most importantly, your work opens infinite learning opportunities to Vietnamese students, making real differences in their lives.