Consumer Lead, GrabPay

Get To Know The Role

• Drive NPS growth for PAX and deliver consumer first payment experience

  ​Identify key areas to prioritize and resolve consumer pain points, engage with relevant team to initiate and implement improvement.
• Engage key functional team to identify product-market fit in relation to:

• (a) strategically orchestrate consumer centricity with the understanding of market nuances and use case expansion;

  (b) product feature, capability enhancement, roll-out plan;

  (c) expansion into other services, e.g. co-brand card

  Oversee GrabPay GTM strategy and provide direction to sustainably grow business and market share

• Co-strategize GrabPay and all use case CPVs with local consumer insights, while driving product features and functionalities from a country-need perspective.
• Support marketing to address growth issues and provide strategic coverage

• Co-ownership of GP OKR metrics
• Identify the business gap in meeting OKR metrics ie. Active users.
• Co-design high impact engagement program with marketing, growth in demand and users in GP all use cases.

• Sustainability & Profitability  
• Strategize efficient promo structures and other (non-promo) mechanisms to drive adoption and retention with Marketing.
• Engage Business and Strategy team in relation to budget planning and spend optimization.

Requirements

• At least 8-10 years of experience, ideally experienced in developing and launching financial products and/or marketing.
• Ability to work independently with minimal supervision, with a problem solving mindset.
• Proven ability to manage internal, external resources and cross-functional relationships.
• Ability to multitask, attention to detail and work under pressure to meet timeline.
• Good analytical skills.
• Natural flair of inter and intra-personal skills, and strong written and verbal communication skills in English, and in Malay as an added advantage.