Does having a stake in localising in-app content and optimising in-app assets for campaigns and performance excite you?
Does ideating, planning, and executing on new campaign ideas to drive demand appeal to you?
Job Purpose :
- Part of the core GrabFood Jakarta Core City Ops Team, to lead, grow and optimise for the business
- Monitor and drive eater demand growth for the Food business in Jakarta, by understanding the city’s dynamics by area, time and segments, to be the market leader while ensuring we stay profitable
- Build strong local operational processes, working with local and country teams
Key Responsibilities :
- Responsible for driving growth and eater visit-to-purchase conversion via in-app content optimisation. This includes localising all content that is relevant to Jakarta users, and improving on categories, banners, widgets, ranking, search, design and visualisation, and other components affecting food discovery
- Proactive collaboration with local Sales and Account Managers, as well as country teams (such as Marketing, S&P, UX/UI, Demand Ops teams) and product teams to improve eater in-app experience and ultimately conversions
- Ideate on new campaigns that drive growth through maximum appeal to users, as well as to increase engagement and participation from Merchants
- Coordinate on both online and offline activities, particularly with Marketing team, to achieve maximum exposure and adoption for campaign rollouts
Key Requirements
- Minimum 2-3 years of relevant work experience in consulting, operations management, financial services, start-up/tech industry, or relevant experience in content optimisation or product management
- Strong people and stakeholder management experience
- Great communication/interpersonal skills, including the ability to communicate (read/write) in English
- Strong ability to use, and analyse data to inform decisions
- Willing to be hands on as needed and proactively assume responsibilities and ownership including the ability to project manage multiple tasks or experiments and provide relevant reporting
- Ability to work independently and deal effectively with complex, changing and ambiguous environment
- Relevant F&B industry would be ideal
- Loves food, is both process- and result-oriented, and loves rising to difficult challenges (we assure there will be enough to stay constantly hyped) !
