ROLE:
To develop, establish and manage the sales strategy process, including the generation of brand/ sales strategies, channel strategies and category reviews.
RESPONSIBILITIES:
- Collaborate closely with Sales GT & Trade MKT team to ensure trade marketing calendar strategies are aligned sales objective and revenue target.
- Monitor, evaluate, analysis Trade MKT programs and activities to measure effectiveness and recommend improvements as needed
- Recommend the policies relating to terms of Trade MKT & Sales for direct competitors, channel trends and development, category innovations, competitive information.
- Be responsible for managing and coordinating activities related to GT Omni channel strategy.
- Plan, implement and monitor activities across all sales and marketing channels of the business
- Analyze monthly & quarterly report relevant to channel and make recommendations to increase results.
