Social Media Executive

We are seeking a Social Media Executive who is passionate about digital marketing. The role focuses on fanpage management, content creation, ad campaign execution, and supporting SMS/ZNS campaigns with third-party vendors. This is a great opportunity for a motivated individual to manage both social media and direct messaging channels at scale.

Social Media Management

• Develop and manage social marketing plan in MAFC social platforms (monthly, quarterly)
• Develop and manage content calendars across social channels (Facebook, Instagram, TikTok, Youtube , etc.).
• Monitor trends, engage with audiences, and grow followers organically.
• Coordinate with design and video teams to deliver platform-specific content.

Creative Content Development

• Collaborate with internal stakeholders to brainstorm and produce content for brand campaigns, promotions, and product launches.
• Write compelling copy for digital assets including banners, ads, emails, push notifications, and landing pages.
• Ensure content aligns with brand tone, visual guidelines, and marketing goals.

Project Management

• Lead or support execution of digital marketing projects such as product campaigns, seasonal promotions, or internal launches.
• Liaise with cross-functional teams to ensure timelines and deliverables are met.
• Track and report project progress, flag risks, and manage feedback loops.

Direct Message Campaign Management

• Plan, write, schedule, and analyze SMS & ZNS messaging campaigns.
• Coordinate with relevant vendors and internal teams to ensure timely delivery and compliance with campaign objectives.
• Track performance metrics and propose optimization strategies for future campaigns.
• Support ad hoc tasks or initiatives as assigned by the Head of Marketing.

• Bachelor’s degree in Marketing, Communications, or related field.
• 4-5 years of experience in social media marketing
• Understanding of paid ads (Meta Ads, TikTok Ads) and reporting.
• Good communication skills (both written and verbal).
• Organized, proactive, and willing to take ownership.

• Job type: Permanent