To Say Hello!

Find next jobs

job_search_content_direct
Senior Brand Manager

Senior Brand Manager

Công Ty Cổ Phần Công Nghệ Sen Đỏ
Updated: 02/08/2025
APPLY NOW

Employment Information

  • Work location: Ho Chi Minh

    Salary:

  • Industry: Marketing

    Deadline to apply:

  • Level: Experienced (Non - Manager)

    Experience:

Benefits

  • Chế độ bảo hiểm
  • Du Lịch
  • Phụ cấp
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Nghỉ phép năm

Job requirement

  • Own and develop brand strategies (customer portrait, brand positioning, and brand identity)
    • Keep understanding customers and the market by conducting scheduled research
    • Track brand TOMA in terms of brand positioning, manage brand identity and consistency
    • Keep sharpening the foundation of the new brand (customer portrait, brand positioning, and brand identity)
    • Develop brand positioning and brand assets for Sendo Farm
  • Lead hero campaigns per year to increase brand awareness
    • Lead and conduct hero campaigns per year
    • Collaborate with Business, Partnership, Tech & Finance to build up and deploy the brand marketing plan (positioning, initiatives, budget planning)
  • Develop and deploy monthly brand initiatives, promotion campaigns
    • Build integrated marketing communications and complex marketing programs
    • Develop and execute 360 degree marketing campaigns (ATL/BTL/digital) with compelling storytelling and consistent brand voice and brand key
    • Increase brand visibility coverage in the OFFLINE STATION network
    • Collaborate with the Business & Sales teams to manage a series of offline activations in new areas of business – a NEW BRAND focus
    • Lead Campaign Execution & Optimization
    • Track campaign ROI and continuously optimize for impact
  • In charge of Media and Social-related scope
  • Grow and inspire Brand team
  • Manage Brand risks
    • Develop a brand risk management process
    • Lead brand reputation efforts and handle media issues or crisis scenarios with grace and clarity

Job requirement

  • At least 5 years of strong brand management experience, ideally from retail industry
  • Having experience in Trade Marketing is preferred
  • Strong at brand management, consumer understanding, creative and strategic knowledge
  • Ability to do quantitative analysis and problem-solving efficiently
  • Excellent in written and verbal communication skills (both in English and Vietnamese)
  • Strong project management skills
  • Demonstrated ability to deep-dive in understanding the product, Company business, and customers
  • History of teamwork and willingness to roll up one's sleeves to get the job done
  • Leadership that uplifts - you help your team grow, feel heard, and do their best work
  • Ability to travel as necessary

More Information

  • Qualification: Bachelor
  • Age: Unlimited
  • Job type: Permanent

Company Overview

Senior Brand Manager

Công Ty Cổ Phần Công Nghệ Sen Đỏ

https://www.sendo.vn/ Number of employees: 100-499

Sendo.vn xuất thân là một dự án thương mại điện tử do Công ty CP Dịch vụ trực tuyến FPT (FPT Online) phát triển, ra mắt người tiêu dùng vào tháng 9/2012. Đến... View more

Similar Jobs

View more

Senior Brand Manager

Công Ty Cổ Phần Công Nghệ Sen Đỏ

APPLY NOW
Save this jobs