Product Management Lead - Marketing Tech

Get to know our Team:

The product team is responsible for implementing strategy, roadmap, and feature definition for the product and product line. The team is made up of master communicators that bring teams together to drive towards a singular goal of making a product successful.

Get to know the Role:

As the intersection between business, technology and user experience, the main objective of this role is to constantly innovate and improve on Grab’s products to help your team and company deliver the perfect product to our users. To optimising our product to achieve the business goals while maximising return on investment, and passionate about the user experience.

The day-to-day activities:

• Analyze markets, products, and competition for the purpose of shaping the product direction alongside Product Management and Design Leadership

• Collaborate closely with Business and Product to set product adoption and revenue goals and develop plans to drive growth

• Represent the product roadmap to internal stakeholders and external partners to drive product understanding and adoption

• Partner with Marketing Communications, PR, and Regional Product Marketing to develop and drive go-to-market, content marketing, demand generation strategies through various channels on time and on budget

• Coordinate with internal Grab marketing and content teams to deliver against business results

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Strong collaboration across the various teams and be the focal point for all stakeholders nearly in all function

• Exceptional strategic, technical, and implementation skills to develop vigorous and inventive digital marketing strategies

• To generate written, graphic, and video content using latest marketing technologies and social media, and to develop digital marketing roadmaps including but not limited to SEO/SEM, PPC, email, social media

• Shape the overall product vision and roadmap to take Grab from a start-up to a regional powerhouse

• Collaborate with engineering and design to define an ambitious strategy, develop and maintain a prioritized product backlog, and execute on delivering great experiences for users

• Define and communicate product requirements and specifications by thinking creatively and rigorously about how to solve problems that have never been solved before at this scale

• Ensure strong collaboration and communication across the company and serve as a primary point of contact for internal stakeholders across nearly all functions in the company - marketing, sales, operations, data science, engineering, content, customer service, payments and IT

• Collect data, user feedback, and market research, and use that to inform product development

The must haves:

• BA/BS degree

• MBA highly desired

• 5+ years of product marketing or product management experience

• Experience in consumer facing products

• Excellent oral and written communication skills

• Self-starter who thrives under ambiguity in a fast-paced, deadline-oriented startup environment

• Analytical skill including SQL and Tableau highly desired

• Knowledge inclusive but not limited to SEO/SEM, PPC, email, social media

• Experience building and launching new product and services and leading go-to-markets

• Communication skills for technical, business, and external stakeholders

• Record of setting organizational priorities and stakeholder alignment in a dynamic workplace