Marketing Analytics Manager

a. Understand Kudo’s agents and customers through both internal and external data analysis, helping to define how these findings should influence the overall marketing efforts.
b. Establish innovative strategies to understand and solve complex marketing problems: reach valuable data driven insights, through the discovery of patterns and trends; testing and evaluating various marketing mix models; formulating and designing data pipelines to monitor key metrics for the marketing teams
c. Develop a marketing analytics team; on a day-to-day basis, you will be need to lead and develop the team, but also collaborating and participating hands-on in multiple marketing projects
d. You will work very closely with the Head of Marketing, and various leaders in the marketing organization; the team as a whole will be enabling the entire marketing org, while working closely with peers on the broader analytics team (Business Intelligence and Data Analytics).

Get to know our Team:

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Get to know the Role:

-you will provide consulting and interpretation of market and research data and turn it into key actionable items to be executed.

-Leads both arms of Strategic Planning & Business Analytics in driving data-driven decision-making and optimizing local operations & performance.




The day-to-day activities:

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The must haves:

-The ideal candidate will have a deep understanding of overall business strategy including market trends and business analytics.

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