We’re looking for a Marketing Manager to join our Marketing team as we are experiencing tremendous growth across the region.
Get to know the Role:
Planning and implementation of marketing strategies and promotional events.
Leading the execution of each marketing campaign and activities to ensure flawless brand presence and coordination.
Responsible in achieving KPI and target set by the team.
The day-to-day activities:
Plan, execute and analyse marketing campaign Go-To-Market strategy.
Oversee all aspects of marketing – branding, communication, campaign, and market trends and movements.
Set marketing goals and strategic direction for the vertical together with the Country Marketing Head (Malaysia) that is in line with the vertical and company objectives.
Plan and execute end-to-end Go-To-Market (GTM) strategy to effectively meet the marketing objectives and manage all touchpoints effectively.
Track overall marketing performance & perform post-mortem for all marketing campaigns.
Communicate with regional team to align Malaysia’s marketing plans and activities with regional counterparts in other countries.
Use consumer insights and data to develop effective tactical campaigns that drive consideration and inspire action from the target audience.
Perform basic financial analysis and business case to justify marketing campaigns and spend.
Analyze market trend and identify key growth opportunities, develop competitor’s benchmarks and a deep understanding of consumer behaviour.
Full marketing budget ownership, management and monitoring.
Establish and improve day-to-day operations to achieve optimal efficiency.
The must haves:
Bachelor degree preferably with a focus on Marketing/Business Admin.
4-5 years of experience in coming up with Marketing Plan and executing marketing campaigns/GTM activities.
Work well with various stakeholders from different departments (Marketing/IT/Finance/Operations).
Continuous improvement of processes to achieve day-to-day operational efficiency.
Enjoys brainstorming, coming up with creative ideas, seeing it come to life and learning from it.
Preferably from fast-paced and tech/digitally-inclined industries that runs aggressive marketing campaigns.
Experience in product marketing, brand/product management and campaign management will be an added advantage.