Head of Advertising

Insurance, Travel opportunities, Incentive bonus, Health checkup, Training & Development, Salary review, Laptop, Allowances, Employee Shuttle Service, Uniform, Business Expense, Seniority Allowance, Annual Leave, Sport Club

At Tiki we are focused on Wowing our Customers and becoming the #1 Trusted Shopping App in Vietnam. In addition to our fast growing eCommerce marketplace, we are committed to becoming a top advertising publisher in vietnam to connect Customers with millions of other brands, products, and services through precisely-targeted advertising on our major platforms to further monetize our assets.

We are now looking for a top-tier digital advertising leader to grow the business. As the Head of Advertising, you will be responsible for developing Tiki’s seller listing and ad platform for suppliers, driving the implementation of standard and native advertising on our sites and apps. You will lead the business through an accelerated growth phase as we scale.

You will also work closely with C level executives, category teams, and other product teams to prioritize where and how to place ads on Tiki. You will determine which and how many ad units to use, and resolve when to show an ad instead of / in addition to a Tiki product. As our business grows, you will build a team to scale our program and capabilities.

To succeed in this role, you will have solid beliefs about the value advertising can craft for consumers, a deep understanding of seller and brand objectives, Tiki’s priorities, and knowledge of the latest in consumer and advertising technology. We are looking for someone who has shown that they can successfully launch new ad products and who comes with with a breadth of experience across ad ops, trafficking, and yield management.

We're a "best of both worlds" kind of company. We're big enough to have resources and scale, but small enough that a single person has a surprising amount of autonomy and can make a meaningful impact.

Responsibilities

• Establish our ad platform product strategy and priorities and bring advertising products to market.
• Design our native ad platform and yield management capabilities - from MVP to full-fledged offering.
• You will work a variety of cross functional partners like operations, legal, accounting, finance, sales, and service to design related business processes.
• Partner with engineering to determine what capabilities we insource vs. outsource.
• You will provide regular updates on business performance and growth to our Senior Team of executive leaders.