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[HCM] Marketing Leader - Trưởng Nhóm Marketing

[HCM] Marketing Leader - Trưởng Nhóm Marketing

CÔNG TY CỔ PHẦN ĐẦU TƯ KỸ THUẬT BERJAYA GIA THỊNH
Updated: 11/07/2025
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Employment Information

Benefits

  • Laptop
  • Chế độ bảo hiểm
  • Du Lịch
  • Phụ cấp
  • Đồng phục
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Công tác phí
  • Nghỉ phép năm

Job requirement

  • Develop and implement comprehensive marketing strategies to enhance market presence and brand visibility
  • Lead and manage the trade marketing team to effectively execute BTL (Below-The-Line) campaigns and coordinate ATL (Above-The-Line) activities for maximum impact
  • Collaborate closely with the Business Development and Retail teams to optimize in-store visibility and promotional efforts
  • Plan and oversee trade marketing initiatives, including POSM (Point-of-Sale Materials) production, merchandising strategies, and in-store activations
  • Monitor and analyze market trends, consumer behavior, and competitor activities to continuously refine and optimize trade marketing strategies
  • Plan and manage marketing budgets, ensuring cost-effective and ROI-driven campaign execution
  • Build and maintain strong partnerships with retailers, vendors, and key stakeholders to strengthen distribution networks
  • Conduct regular field visits to evaluate campaign implementation, gather insights, and identify opportunities for continuous improvement
  • Measure the effectiveness of trade marketing campaigns and provide data-driven recommendations for future strategies
  • Mentor and develop team members, fostering professional growth and enhancing overall team performance

Job requirement

  • Minimum 5 years of experience in trade marketing, sales, or retail marketing, with at least 2 years in a leadership role.
  • Bachelor’s degree in Marketing, Business, or a related field
  • Proficient in English
  • Strong understanding of FMCG, retail, or lottery industry dynamics
  • Proficiency in marketing analytics and sales performance tracking tools
  • Experience in executing trade marketing campaigns and POSM management
  • Leadership and team management
  • Strategic trade marketing planning and execution
  • Strong analytical and problem-solving skills
  • Relationship-building with retailers and distribution partners
  • Effective communication and negotiation skills

More Information

  • Qualification: Bachelor
  • Age: Unlimited
  • Job type: Permanent
  • Probation time: 60 days
  • Working time: 08:30 - 17:30 on Mon - Fri
  • Benefits:

    - 14 annual leaves
    - Working equipment
    - Health/Social/Unemployment Insurance according to Vietnam Government
    - Full company's benefits
    - Private Health Care Insurance for staff & family member
    - Team building/travel
    - Annual health check

  • Other extras: Related allowances according to company policy

Company Overview

[HCM] Marketing Leader - Trưởng Nhóm Marketing

CÔNG TY CỔ PHẦN ĐẦU TƯ KỸ THUẬT BERJAYA GIA THỊNH

Number of employees: 100-499

CÔNG TY CỔ PHẦN ĐẦU TƯ KỸ THUẬT BERJAYA GIA THỊNH (Berjaya Gia Thịnh) được thành lập và vận hành dưới sự hợp tác giữa Tập đoàn Berjaya ( Malaysia ) và... View more

[HCM] Marketing Leader - Trưởng Nhóm Marketing

CÔNG TY CỔ PHẦN ĐẦU TƯ KỸ THUẬT BERJAYA GIA THỊNH

APPLY NOW
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