Performance Marketing:
- Implement and optimize the effectiveness of running ads for each campaign.
- Coordinate with related departments/ teams to exceed the business profit target.
- Keyword research and SEO consulting for relevant professional teams to ensure input quality for ads campaign.
- Research and implement other advertising tactics (besides SEM) to help increase the efficiency of ads campaign.
- Prepare weekly / monthly / quarterly reports to analyze and measure advertising performance.
- Conceptualize, setup, launch and optimize new SEM campaigns
- Perform other tasks or projects as assigned by leader/ manager.
Ecommerce:
- Monitor day by day sales performance: Manage inventory and channels, develop pricing and promotions, analyze market trends, and coordinate with teams to achieve sales operation.
- Conduct market research, respondsible for developing & excuting launching plan.
- Prepare sales report & analysis (result-oriented) by week, month and quarter.
Perform other tasks or projects as assigned by leader/ manager.
