Digital Marketing Executive (eCommerce)

Paid Channels setup & optimize (70%):

• Run and optimize paid channels — mainly Facebook, TikTok, and Google Ads (70%) — plus Affiliate, Email, Zalo, and ZNS to meet traffic, ROAS, and revenue goals.
• Coordinate with partners, the E-commerce team, and other departments to deliver digital campaigns on time and resolve issues promptly.
• Work with the IT team and brand teams to update materials and ensure smooth system setup and campaign execution.
• Stay updated on trends, A/B testing, and best practices in digital marketing, applying them to improve performance.
• Propose website/app activities such as mini-games or loyalty programs based on monthly, seasonal, or project requirements.

Report & others (30%):

• Manage tracking and data, evaluate campaign performance, analyze results, summarize key learnings, and recommend optimizations for digital campaigns.
• Prepare regular reports (weekly, monthly, yearly) or as requested by management.
• Coordinate with admin and other departments to handle administrative procedures related to plans.
• Perform other tasks as assigned by the leader/manager.

• Minimum 2 years of experience in Digital Marketing, especially in running Facebook Ads for performance goals, with proven results backed by data.
• Experience managing accounts with over 1,000 SKUs and an annual budget of more than $500K.

Preferred qualifications:

• Experience working in eCommerce, collaborating with IT/PM teams to develop websites/apps.
• Strong understanding of content and branding.
• Possession of digital tools certifications;
• English proficiency is an advantage.

• Qualification: Bachelor
• Age: Unlimited
• Job type: Permanent