CRM (Senior) Manager, Operations & Technology

Get To Know Grab:

Grab is more than just the leading ride-hailing and mobile payments platform in Southeast Asia. We use data and technology to improve everything from transportation to payments and financial services across a region of more than 620 million people. We work with governments, drivers, passengers, merchants, and the community, to solve critical problems in Southeast Asia.

Grab began as a taxi-hailing app in 2012, but we have since extended our product platform to include GrabCar, GrabShare, GrabBike, GrabHitch, GrabExpress, GrabFood, GrabCoach, GrabShuttle, GrabCycle. We recently launched our fintech platform – GrabFinancial, which consists of payments, lending, and insurance. Our latest addition is GrabVentures, an in-house incubation platform. We are focused on pioneering new commuting and payment alternatives for drivers and passengers with an emphasis on convenience, safety, and reliability. Currently, we offer services in 8 countries. Our R&D offices are in Singapore, Seattle, Beijing, Bangalore, Jakarta, and Vietnam. We aspire to unlock the true potential of Southeast Asia and look for like-minded individuals to join us on this ride.

If you share our vision of driving South East Asia forward, apply to join our team today.

Get to know the Role:

This is a regional role supporting all Grab markets in the SEA, and across all verticals. The candidate will work with various internal teams to understand the ask and work with our external agencies to secure the appropriate resources to develop complex lifecycle automation. He/she will also oversee the support of local marketing campaign requests, including Comms governance, provide guidance based on industry best practices, and ongoing stakeholder engagement for training, and any platform updates.​

The day-to-day activities:

​​Oversee & Own:

• Operational – recurring business reviews with 3rd party agency, tracking tools to ensure scalability and resource utilization is optimized,
• Processes – continuously look for ways to optimize existing CRM processes, local marketing campaigns governance, project management, training & onboarding of new resources/hires
• Agency Management – own the relationship with 3rd party production agency. Includes Onboarding of new resources, recurring business reviews leveraging various tracking tools to ensure maximum output and utilization
• Stakeholder Management - work with CRM Operations, Data Analytics and Lifecycle Managers to understand the campaign brief and subsequently assign the necessary resources for a successful implementation

• Governance of Local Marketing Requests - oversee support of local marketing campaign requests, including Comms governance, provide guidance based on industry best practices, and ongoing stakeholder engagement for training, and any platform updates.

The must haves:

• Direct familiarity with marketing automation platforms such as Salesforce, Oracle, Adobe, Eloqua, etc
• Hands-on experience with the development and deployment of lifecycle automation
• Professionally proficient in English and in-country native language.
• Understands and have prior experience or exposure with CRM or Database management.
• Professionalism, and experience working with various internal stakeholders & teams
• Understanding of CRM & database management
• Project management
• Engagement with cross-functional teams
• Troubleshooting Methodology