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Brand Manager (FMCG)

Công Ty Cổ Phần Thành Thành Công – Biên Hòa
Updated: 04/08/2025

Employment Information

Benefits

  • Laptop
  • Chế độ bảo hiểm
  • Du Lịch
  • Phụ cấp
  • Xe đưa đón
  • Đồng phục
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Công tác phí
  • Phụ cấp thâm niên
  • Nghỉ phép năm

Job requirement

1. Responsible for communication and advertising plans (ATL & BTL) for the brand

  • In charge of developing, executing, and managing communication & media and trial plans to increase brand penetration and offtake.
  • Analyze, measure, review, and report media campaign results; evaluate ROI & KPIs, and optimize for high performance and efficiency.

2. New product development

  • Research and propose new products aligned with market demand and company resources.
  • Develop launch plans for new products.
  • Coordinate with the R&D department to develop and plan research and launch new or improved products.
  • Manage implementation and evaluate launch effectiveness.

3. Market research

  • Proactively update market changes and propose appropriate plan adjustments.
  • Update consumer trends.
  • Conduct market research to support the new product development process.

4. Plan and manage the marketing budget for the brand

Job requirement

  • Bachelor’s degree in Marketing, Business Administration, Economics, or related fields.
  • Minimum 5 years of experience in marketing within the FMCG industry.
  • Brand management and strategic brand development direction.
  • Planning and execution of ATL and BTL marketing activities.
  • Direction and execution of communication strategy.
  • Exceptional leadership, communication, and negotiation skills with the ability to influence and collaborate across all organizational levels.
  • Strong change management abilities, multitasking skills, and resilience under pressure.

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Work Location: Bien Hoa Consumer (BHC) - 63 Cao Thang Str, Ban Co Ward 3, HCMC.

More Information

  • Job type: Permanent

Company Overview

Công ty CP Thành Thành Công - Biên Hòa

http://ttcsugar.com.vn/ Number of employees: 500-1000

SBT  - TTC Argris (Thành Thành Công - Biên Hòa) là doanh nghiệp dẫn đầu ngành đường Việt Nam với 46% thị phần, đồng thời thuộc Top 30 Công ty niêm... View more

Brand Manager (FMCG)

Công Ty Cổ Phần Thành Thành Công – Biên Hòa