Brand Manager (Beauty & Personal Care)

Position: Brand Manager (Brand: HAVATEK).

Report to: ODM & Trading Director.

Location: 555 3/2 Street, Ward 8, District 10, Ho Chi Minh City.

Working time: 8:30 AM to 5:30 PM (Monday – Friday) and 8:30 - 12:30 (Saturday Morning).

I. Responsibilities:

Havatek is a pioneering beauty-tech brand, built to bring futuristic technology into everyday beauty routines. We offer high-performance, affordable solutions across skincare, devices, and personal care — engineered for modern lifestyles and designed with minimalist aesthetics. Our mission is to democratize smart beauty for the next generation of consumers.

1. Brand Strategy & Global Positioning:

• Develop and refine Havatek’s global brand identity, visual system, and communication tone across all channels and markets.
• Ensure strong brand differentiation, emotional resonance, and consistency with company vision, mission, and strategic goals.
• Build brand concepts and creative narratives that translate well across both local and international markets.

2. Product Portfolio Expansion & Innovation:

• Lead market opportunity analysis to identify white spaces in beauty-tech, wellness, and personal care.
• Build and manage the product roadmap, aligned with consumer insights and innovation trends.
• Drive end-to-end product development, collaborating with R&D, production, and sourcing teams to launch high-quality, scalable products (e.g., skincare, devices, supplements).
• Monitor industry movements, consumer behavior, and competitor activity to inform product decisions.

3. Go-to-Market & Campaign Execution:

• Oversee 360-degree brand campaigns across traditional and digital channels.
• Collaborate with internal and external creative, media, and commercial teams to execute consistent and high-impact activations.
• Anticipate risks in campaign execution and develop timely, innovative solutions.

4. Performance Tracking & Team Management:

• Measure and report performance of all brand and marketing initiatives, with clear KPIs and ROI evaluation.
• Build, lead, and inspire a cross-functional brand team.
• Act as a strategic connector between brand, R&D, creative, and commercial teams, ensuring tight alignment from product to communication.

I. Requirements:

1. Compulsory:

• Strong knowledge of ODM/OEM development processes and commercialization strategies.
• Strategic mindset with high aesthetic sensitivity and taste for premium minimalism and future-forward lifestyles.
• Experience in leading cross-market or cross-cultural brand projects.
• Consumer-centric thinking with the ability to turn insights into impactful strategies.
• Entrepreneurial, proactive, and results-driven.

2. As a big plus if:

• Experience working in or with prestige/luxury brands (e.g., FOREO, L’Oréal Luxe, Dyson Beauty, Unilever Prestige).
• Tech-savvy and passionate about innovation, wellness, and design.
• Familiarity with global beauty trends, especially in Asia-Pacific, US, and Europe.

• Qualification: Bachelor
• Age: Unlimited
• Job type: Permanent
• Benefits:

  III. Benefits:
  Competitive income.
  13th month salary, annual performance review.
  Social Insurance.
  Parking fee allowance (if any).