Work location: Oversea
Salary:
Industry: IT - Software
Get to know our team:
Demand Planning & Marketing Strategy is the demand growth engine for Grab, housed within marketing, with work spanning across the region (all 8 countries). Work is inter-disciplinary – a combination of data analytics, marketing insights, passenger segmentation, market strategy & brand positioning. The team will be focused on growing demand efficiently, with projects covering overall strategy, ideation (e.g., optimizing targeted promos, developing innovative approaches), experimentation and ensure successful implementation in the country.
Get to know the role:
Role is a balance of heavy analytics and stakeholder management - leading day-to-day coordination with Country Heads and Country Marketing Heads on demand growth while generating passenger demand growth activities like promos using data analyses to gain actionable insight (e.g. promo & incentive spend optimization, churn analysis, customer segmentation, etc)
The day-to-day activities:
The must haves:
Grab Vietnam
Assistant Manager, Demand Planning & Marketing Strategy
Work location: Oversea
Salary: Competitive
Assistant Manager, Demand Planning & Marketing Strategy
Work location: Oversea
Salary: Competitive